Paul Mitchell Platinum Blonde Violet Shampoo 300ml Skin Care Pro Tip: Tilt your head

Pro Tip: Tilt your head back while applying to keep the water-like serum from running and ensure it stays on your scalp - where it works best

No change in bleach

The minute you leave the salon you can wash your hair

The unique formulation enables superior grey coverage

uplifting aroma

Paul Mitchell Platinum Blonde Violet Shampoo 300ml Skin Care Pro Tip: Tilt your headCools Brassiness. Eliminates Warmth Platinum Blonde Shampoo is the perfect shampoo for blonde, white and silver coloured hair. Formulated with a touch of violet tint, it gets rid of brassiness while softening strands and adding shine to natural and colour treated blonde hair. Added conditioners and nutrients keep strands hydrated, leaving your hair with a beautifully soft, healthy shine for gorgeously radiant blonde hair. HAIR TYPE: Natural and colour