Techniques of Persuasion By J. A. C. Brown Book cover type:paperback-1 the twentieth anniversary reunion of

the twentieth anniversary reunion of their batch from IIM Calcutta provides the perfect opportunity to set aside their everyday anxieties and relive the heady days of their youth

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Techniques of Persuasion By J. A. C. Brown Book cover type:paperback-1 the twentieth anniversary reunion ofTechniques of Persuasion by J. A. C. Brown offers an in depth exploration of the principles and strategies behind effective persuasion. This authoritative work dissects psychological and rhetorical methods, providing readers with a comprehensive understanding of how to influence opinions and decisions ethically. Ideal for professionals in communication, marketing, and leadership, the book equips you with practical tools to enhance your persuasive